About the webinar
Join business expert Gary Kearns for a free webinar to explore strategic ways your business can experiment and drive innovative advancements through analytics. Gary will share some of the best practices he discusses with participants of SIT Learning’s Master of Management Analytics (MMA) program, a world premier master’s program for senior leaders looking to lead their organization’s digital and analytics transformation.
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In a data-driven world, we understand the importance of data. More data collected equals more information and therefore better decision-making for business success, right? Not completely. The key to acquiring large amounts of data is the ability to interpret it. To action it. And fast.
Traditional models have always considered the acquisition of customer data to be a key element, but they were time-consuming and limited scalability. The advent of the cloud and new technologies has exponentially increased the amount and speed of data collection. Deepening the understanding of your customer’s needs can allow your business to take more risk and thus, increase overall growth.
Key questions covered
- Get started: I have data, what should I do?
- Leverage different strategies & tools to innovate through analytics
- Can my business still take risks if my data isn’t good?
- The proof is in the data: Some success stories & examples
Watch the webinar
Are you an executive who has difficulty interpreting and executing all the data your business has acquired? Join us to address the key challenges surrounding data and its use in driving business transformation.
Our speaker
Gary Kearns
President & CEO of Growth Analytics, Ex-EVP at MasterCard
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Gary earned a B.S. in International Finance from the Georgetown University School of Foreign Service and completed the Advanced Management Program for Senior Executives at The Wharton School of the University of Pennsylvania. He has been a visiting lecturer on innovation in the MBA programs at The Wharton School, The University of Chicago, Columbia University, and The University of California, Berkeley. He is currently on the faculty at Queen's University Smith School of Business, Canada in its Master of Management Analytics and Master of Management in Artificial Intelligence degree programs, where he teaches entrepreneurship and innovation. Gary has also been a member of the Smith Analytics & AI Advisory Board at Queen’s since its inception.
Growth Analytics LLC is focused on accelerating early-stage innovation for its clients by leveraging AI and analytics to drive breakthrough business growth. Gary and his team work with entrepreneurs and startups to accelerate the innovation process - ideation to idea assessment to implementation - to maximize the number of initiatives that actually bear fruit. Leveraging over 40 years of business experience, Gary has pioneered The Innovation Workshop which he has conducted at leading universities, in multiple business units at MasterCard, in some of the largest consumer-packaged-goods companies in the world, and in startup companies to help business leaders enhance the process of transforming ideas into substantial revenues and profits.
Prior to his current role as President & CEO of Growth Analytics, Gary Kearns was Executive Vice President at MasterCard Advisors where he was recruited for leading efforts to directly monetize differentiated data assets, drive growth within core target areas and identify new revenue opportunities in emerging segments. Before joining MasterCard, he spent five years as President, Decision Analytics at Experian, where he was responsible for leading B2B software and predictive analytics businesses serving financial institutions, government agencies, asset managers, retailers, utilities, and telecom companies.
Our moderator
Bojana Milosevic
Head of events,
Schaffhausen Institute of Technology.
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